How Dhruv Rathee Gets 10M Views Per Video — And How You Can Too

Why Dhruv Rathee’s Videos Get So Many Vie​ws: The Real Reasons Behind His Success

Dhruv Rathee’s YouTube channel is one of the most popular in India, and for good reason. His videos regularly get 9 to 10 million views. But have you ever wondered how and why his videos are so successful? It’s not just about luck — there are certain strategies and reasons behind it. Let’s dive into why Dhruv Rathee’s videos get so many views and how he does it.

1. Why Do Dhruv Rathee’s Videos Get So Many Views?

The main reason why Dhruv Rathee’s videos get millions of views is because he talks about important topics that people care about. His videos are not just about entertainment; they’re about educating people and discussing things that are happening in the world. He focuses on topics like politics, social issues, and the environment — issues that everyone is talking about.

When Dhruv talks about a subject, it’s not just a quick overview. He does a deep dive into the topic, explaining things in a way that’s easy to understand. This makes his videos shareable. People watch his videos and feel like they learned something new, so they share them with their friends. This helps his videos get even more views.

2. How Does Dhruv Find His Topics?

Dhruv Rathee is really smart about choosing the topics for his videos. He keeps an eye on what’s happening in the world and picks topics that people are talking about.

Here’s how he does it:

• He chooses current and trending topics like government policies, elections, and social issues.
• He talks about controversial issues that get people talking. People love discussing these types of topics, which gets his videos more attention.
• He also picks topics that are important, like climate change or education, which are always relevant.

By picking topics that are both interesting and important, Dhruv makes sure that his videos will attract a lot of people.

3. How Does CTR and Impressions Work for 9-10 Million Views?

To understand how Dhruv gets so many views, we need to talk about CTR (Click-Through Rate) and Impressions. These are important because they tell us how often people are clicking on his videos and how many people are actually seeing them.

Here’s how it works:

• Impressions are the number of times people see a video on YouTube — whether it’s through recommendations, search, or other places.
• CTR is the percentage of people who click on a video after seeing it. If Dhruv’s video gets 100 million impressions and his CTR is 6%, that means about 6 million people will click on it.
• From these 6 million clicks, his video will keep getting views, especially if people watch it all the way through and share it.

So, for Dhruv’s videos to get 9-10 million views, he needs lots of impressions and a good CTR. Let’s say he gets 100 million impressions. With a 6% CTR, that gives him 6 million clicks. If his video is engaging, people will watch, and the views will go up to 9-10 million. But it's not just an estimated number

4. Why Are Longer Videos Important?

Dhruv’s videos tend to be longer than most YouTube videos. Instead of making 5-minute videos, he often creates videos that are 15-30 minutes long. This is actually a big reason why his videos get so many views.

Here’s why longer videos work for Dhruv:

• In-Depth Analysis: Longer videos allow him to explain topics in detail. He doesn’t just skim the surface — he goes deep, which makes people want to watch the whole video.
• Better Engagement: YouTube tends to promote videos that keep people watching for a longer time. The more people watch, the more likely it is that YouTube will recommend his video to others.
• Higher Retention: Since his videos are informative and well-researched, people are more likely to stick around and watch until the end.

5. Consistency in Thumbnails and Titles

One of the things that help Dhruv’s videos stand out is his consistent thumbnails and catchy titles. Here’s how it works:

• Thumbnails: Dhruv uses thumbnails that feature his face with big, bold text. This makes his videos easy to recognize in the feed. People know exactly who’s behind the video just by looking at the thumbnail.
• Titles: His titles are designed to grab attention. They’re simple but intriguing. Titles like “What You Don’t Know About…” or “The Truth Behind…” make people curious and click on the video.
• Consistency: By keeping his thumbnails and titles the same across all videos, Dhruv has built a recognizable style. This helps his audience easily find his videos and know what to expect.

How to Apply Dhruv Rathee’s Strategy to Your Own Channel

Now that we’ve analyzed Dhruv Rathee’s success, let’s discuss how we can apply his strategies to our own channels. Here are some practical examples that you can use right away:

7. Focus on Relevant and Trending Topics

• How to Apply: Always keep an eye on current events. Follow the news, social media trends, and popular discussions. Pick topics that are important and relevant to your audience. For example, if there’s an upcoming election or a major environmental issue being discussed, create content around that. You can even use Google Trends to see what people are searching for and create content around those topics.
  Example:
  Title: "The Truth Behind India's Education System: What Needs to Change"
  Description: "In this video, I break down the flaws in India's education system and discuss potential solutions. Watch till the end to find out the reality!"

8. Create Longer, More Engaging Videos (15–45 minutes)

• How to Apply: Don’t shy away from creating longer videos if your topic demands it. If you’re covering complex issues, go deep into the subject matter. Just make sure the video remains interesting and informative throughout, so people don’t lose interest.
  Example:
  If you’re discussing climate change, you could break the video into sections like “What is Climate Change?”, “Effects on India”, and “How Can We Solve This Problem?” Keeping the video engaging with examples and facts will help maintain retention.
  Example Title: "How Climate Change is Affecting India: A Detailed Analysis"
  Example Description: "In this video, I dive deep into the impact of climate change on India, discussing real-life examples and solutions. Stay tuned for an in-depth look!"

9. Improve Your Click-Through Rate (CTR)

• How to Apply: Work on making your thumbnails and titles more clickable. Thumbnails should be clear, colorful, and bold. Titles should provoke curiosity without being misleading. Use phrases that create a sense of urgency or mystery to attract viewers.
  Example:
  Title: “What You Didn’t Know About India’s Air Pollution Crisis”
  Thumbnail: A close-up of a person wearing a mask with bold text: “Deadly Air Pollution!”
  This title and thumbnail combination grabs attention and makes the viewer want to click to learn more.

10. Stay Consistent with Your Branding

• How to Apply: Make sure your channel has a recognizable style. Keep your thumbnails, titles, and even your video structure consistent across all your content. This helps your audience easily spot your videos in their feed.
  Example: If you always use the same font for your video titles or a similar color scheme for your thumbnails, your audience will start to recognize your content. It’s important to keep your videos visually appealing and consistent so that they feel like part of a brand.

Final Thoughts

Dhruv Rathee’s YouTube success didn’t happen by chance. It’s the result of consistently picking the right topics, creating engaging long-form content, and using strategies like good CTR, video retention, and branding to grow his audience. By focusing on what your audience cares about, creating deep and informative videos, and staying consistent with your thumbnails, titles, and overall branding, you can also achieve success on YouTube.

By following these simple steps and applying them to your own channel, you can start seeing an increase in your views and subscribers. Remember, it’s not just about making good videos — it’s about connecting with your audience and delivering content that resonates with them.

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